About Camel

The story of the Camel brand is one that unfolds with a passion for quality and a dedication to providing healthy snacks. In 1974, Mr. Poh Ah Seng and Mdm Ong Siew Hua embarked on a journey that would lead to the establishment of Camel Nuts, a brand synonymous with trust and excellence.

In the early days, the founders, driven by their love for quality and wholesome snacks, started their venture in a humble backyard. Through a hands-on approach, they immersed themselves in every aspect of the business, from manufacturing to the traditional art of nut roasting. This hands-on experience not only provided invaluable expertise but also allowed them to connect with the market on a personal level.

From this foundation, Camel Nuts grew into Singapore's largest and only nut manufacturing company, becoming the go-to destination for fresh, delicious, and healthy snacks. The Camel brand stands as a testament to the founders' unparalleled passion and commitment to delivering the finest quality nuts and snacks, sourced from top accredited farmers around the world.

Proudly recognized as a Made With Passion brand, Camel Nuts is part of a national initiative acknowledging the hard work and dedication that fuels the pursuit of excellence. The brand is synonymous with a constant mission to bring out the natural nutty goodness in every snack, offering a wide selection that can be enjoyed conveniently.

As Camel Nuts moves forward, the brand is committed to exploring delectable possibilities and creating innovative products that maintain the exceptional quality established by the Camel Brand. Additionally, recognizing that every customer has unique needs, Camel Nuts offers customization of products to meet the specific requirements of clients. This includes packaging under private labels for a diverse range of industries worldwide, including hotels, food services outlets, major retailers, and international airlines. The Camel brand, rooted in a legacy of passion and expertise, continues to be a symbol of trust and quality, delivering snacks that go beyond expectations.